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"Jimmy is a dedicated professional who integrates NLP, and Psychological strategies with Physical Conditioning to excellent effect. Jimmy is extremely knowledgable and a leader in his field"


Dr. Tony Strudwick

Sports Scientist, Manchester United



"Having spent over 30 years working for large corporations I have been on many many courses delivered both by internal trainers and external consultants . I can honestly say without doubt Jim is the most effective trainer I have encountered , his style is laid back, his knowledge is vast and I would go as far as saying the course was life changing. I am now looking at what further training I can do with Jim, truly inspirational ! Thank you so much for this experience

Angela Gaffney

"I started training with Jimmy at 62 years of age, working them has truly transformed my life. I lost 3 stone got into my best shape ever, & over came a phobia of swimming i had since i was 8 years old"

Margaret S as per BBC Radio programme

“I have been co-delivering workshops and doing interviews with Jim and had an amazing time during it. Jim has such a deep knowledge of the human behaviour and expertise on how to help people change it. Our interviews and workshops have mainly been around human mind as I am a neuroscientist and I was genuinely impressed with Jim's knowledge about the human brain and deep interest in this area. I have no doubt that with his profound understanding behaviour and the root causes of it and enormous experience in NLP, hypnotherapy and other techniques Jim can handle any case of changing human behaviour and pioneer new techniques of how to do it. I also believe Jim is a great researcher and can achieve lots in this area too. It is always a real joy and bunch of insight working with him so would highly recommend it to anyone!”

Gabija Toleikyte, Ph.D

"I completed my diploma in Hypnotherapy & NLP Practitioner with NLP Centre of Excellence trainers  Jimmy/Sara in Summer 2011 and I have never looked back!  I now have a "very successful hypnotherapy & NLP coaching clinic in Dubai.  I special in weight loss coaching & work mainly with women in many other areas including hypnobirthing, fertility & body confidence.  I am so grateful for the training which I received at NLP Centre of Excellence and if anyone is deliberating whether they should train or not, I would say GO FOR IT!!! The opportunities are out there to grow your own business, meet incredible like minded people (such as Jimmy & Sara!) whilst making a difference to other people's lives.  The course content was very in depth and practical and I could start applying what I had learnt immediately. There is also ongoing support whenever you may need it which is really refreshing." Rachel Foy

"Just a very quick update after completing my NLP practitioners course with the NLP Centre of Excellence, I have won my first International competition as part of the England team for British Dressage and I have 6 weekly clients coming to me for training sessions, all of which have come word of mouth recommendations (my goal is 10 clients), so I wanted to thank you in helping me on the road to achieve what I now know I can". Alison


"Petruzzi, an Australian, is one of the best qualified coaches of his kind in the world. He has worked with several top teams including West Ham and Crystal Palace and his advanced training methods look like paying dividends on the pitch.

The lads have taken to him and shown belief in his methods but his work is structured and a long-term thing."

Chris Casper, former Manchester united defender and Manager ( Bury Times)

Bury FC

You need to look no further than Jims book Excel with NLP in Sport when it comes to getting motivated to succeed in Sport, or life.Jim shows you that anything is possible if you stay focused and motivated

Andy Paschalidis media personality in Australia

host of Sky Sports Radio's English Premier League coverage

Advanced Coaching Skills Trainer PDF  | Print |  E-mail


Advanced Coaching Skills Trainer

PDF | Print | E-mail

What does it take to be a most excellent and successful Advanced Coaching Skills Trainer ?

  • Demonstrating what you are teaching
  • Being a compelling, inspiring and entertaining trainer whose personality shines through
  • Determination, energy and commitment to your own future and success
  • Banishing stage fright and nerves forever
  • Deleting any limiting beliefs you might have about being a successful Trainer
  • How to enter and maintain the ideal Trainer State
  • Building rapport with audiences of any size from 5 to 5,000
  • Rapidly gaining compliance and control with any group
  • How to use hypnotic suggestion in training to accelerate learning and install new skills
  • Working with and managing group dynamics

How to design training programmes

  • Designing exercises with multiple outcomes and evaluating your students for certification
  • How to do overt and covert demonstrations that inspire and motivate, let alone always work
  • Using the 4-MAT system to perfectly structure all of your presentations quickly and easily
  • Working with energy as a trainer
  • Developing the physiology of charisma and Personal Magnetism
  • Dealing with difficult students and hecklers
  • Motivational and Keynote speaking techniques
  • How to advertise, market and sell Training programmes
  • Winning corporate business..
  • How to run a successful open training seminar
  • Put together lesson and outcome plans
  • Scheme of Work/story board
  • Deliver to learning styles
  • Facilitate inclusion
  • Plus much, much more...

How is the Advanced Coaching Skills Trainer structured ?

The Trainer's Training itself is 14 days in duration. This is followed by a 4-day evaluation process. Which is run over 14 day and 4 days consecutively or one weekend per month over 9 months. During the first 12 days you'll be presenting and getting feedback from Certified Trainers. Every technique you learn you'll immediately get up in front of an audience and practice. The training uses lots of hypnotic and accelerated learning methods so, before you know it, you will be presenting using your new skills without even thinking about it. You'll also learn the secrets of performing demonstrations and selling training programmes.

What happens during the 4-day Evaluation and Certification?

Firstly you complete a closed book written exam on the content of Advanced Coaching Skills Trainer course . You have all day to complete it, though most people finish much earlier than they expect. On two of the remaining three days you'll be presenting. You will do two different 30-minute presentations taken from the content of the  Advanced Coaching Skills Trainer curriculum. You will receive detailed feedback on each of your presentations. The content of each presentation is your choice and you get lots of time to practice during the first 14 days. The remaining day is Demo Day. During the day you will present a live demonstration of a Advanced Coaching Skills Trainer pattern. You'll get to choose your own demonstration subject. During the first 14 days you will learn how to make every demonstration work perfectly every time.


Your evaluation will comprise the following five aspects:

  • A 3,000 word reflective essay. Further details on this will be sent by separate email. This will need to be completed within three months of booking, and in any event by 30 June
  • A closed book written test - pass mark approximately 75%
  • One presentation of an    Advanced Coaching Skills Trainer topic - approximately 30 minutes
  • demonstration of one of the  Advanced Coaching Skills Trainer
  • Finally you get to celebrate your well-earned success with your fellow newly Advanced Coaching Skills Trainer

Entry Requirements

The course is open to anyone who has an  industry experience and qualifications, and who we believe would be appropriate for the course. We will interview all applicants who we do not know or who we have not trained.

Location, dates and costs

The course takes place at our centre in Manchester. There is accommodation nearby & we have links with affordable accommodation in the area.

  • Trainers Training - 23rd November 2011 (14 days, 1 day off). £2,700
  • Evaluation - December 11 to 15th 2011 (4 days) £1,000
  • ILM Endorsed certificate fee £121

Discounts are available for early booking. We offer instalment facilities

Why Attend Our Trainers Training?

  • To take your NLP knowledge to new levels, and become even more fluent in using Advanced Coaching Skills Trainer . It's one thing to know it well enough to use it - it's another to know it well enough to teach it.
  • Having an ILM endorsed  Training certificate will help distinguish you from other trainers and coaches.
  • You can gain an ILM Endorsed certificate
  • We will advise you on how to take what you have learnt  forward commercially - 'the business of training' standards. We are committed to excellence. As one of our Trainers, you will know that you know the material!

    ILM Approved Centre



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For general enquiries: info@online-trainingcourses.com
Call us on:
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For general enquiries: info@online-trainingcourses.com
Call us on:
Training Centre: 0800 9556808

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